Case Study

How a 3-location mental health practice recovered $13-15K/month

Mental Health~$3.2M revenue3 locations8 providersPacific NorthwestEHR: SimplePractice (practice management) + Availity (billing)

Anonymization note: Mental health group — patient-adjacent data and ongoing payer disputes require anonymity.

How a 3-location mental health practice recovered $13-15K/month

The billing team said everything was fine

Three locations, eight clinicians, one consolidated P&L. Net profit had collapsed from $13,659 to $4,675 per month, a 1.8% margin on $3.2M in revenue, and the owner could not point to a single location, clinician, or payer as the cause.

Their billing company reported acceptable denial rates. Their accountant provided only consolidated financials. All three locations lumped into one P&L. Nobody could tell which location was profitable, which was bleeding, or where the money was going.

The owner asked their billing team. The answer: "The numbers are normal for mental health."

$17K/month, and three separate causes

No-show rate had roughly doubled

Appointments booked and never filled, concentrated at one front desk

Service mix had shifted away from higher-value programs

The same clinician hours producing materially less revenue

A broken front-desk process nobody had isolated

Training did not fix it; the role had to change before no-shows improved

No location-level financial visibility

One location was running at a loss — invisible in consolidated reports

Location-level visibility, and the operating data behind it

We separated the consolidated financials into location-level P&Ls. For the first time, the owner could see that one location was running at a significant monthly loss while another carried the entire practice.

Then we pulled the operating data the accountant never had: appointment and attendance records from SimplePractice, claims and payments from Availity. Service mix, no-show rates and volume became visible alongside the financial statements, which is what turned "revenue is down" into three separate, fixable problems.

01

Built location-level P&Ls from the consolidated financials

02

Integrated SimplePractice and Availity operating data with the accounting platform

03

Tracked no-show and cancellation rates by location and by front desk

04

Isolated the service-mix shift driving the revenue decline

05

Established a weekly operating review alongside the monthly close

Recovered $13-15K/month within 90 days

Monthly recovered revenue

$0 (losses undetected)

$13-15K/month

Monthly profit

$4,675 (down from $13,659)

Recovering, on a $13-15K/month run-rate of fixes

Financial visibility

1 consolidated P&L

3 location-level P&Ls

Timeline: 90 days

The short version

If your accountant only sees consolidated financials, you cannot tell which location is profitable. And 'revenue is down' is not a diagnosis: this practice had three separate problems - a doubled no-show rate, a service-mix shift, and a front desk that training could not fix - each needing a different remedy. The step-by-step diagnostic that produced this is walked through on our how-it-works page, which follows the same engagement from the other end.

Methodology

Methodology: Recovered revenue is the increase in collections against expected collectible revenue — charges less contractual adjustments — attributable to fixes identified and implemented during the engagement. It is not gross charges minus collections, which would count normal contractual adjustments as losses. Measured over the window stated in the case. These are anonymized engagement narratives: identifying details are altered, and figures are reported outcomes rather than predictions.

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