Your financial prep guide for APTA Private Practice 2026
APTA Private Practice runs November 11-14 at The Broadmoor in Colorado Springs. This is the conference built specifically for independent PT owners fighting reimbursement compression and consolidation. Sorso is not an exhibitor, sponsor, or speaker at this event. This is an independent prep guide for independent PT practice owners.
Why this matters for your bottom line
PT reimbursement has declined in real terms for many years. Independent practices that have not adjusted their model are losing margin every year, even at flat volume.
PTA leverage is one of the highest-impact financial decisions in PT practice. Practices that use PTAs effectively under current supervision rules typically run materially better margins than PT-only models.
Direct access and cash-pay PT models continue to grow. Independent practices need to understand the financial model of these alternatives whether they plan to adopt them or compete against them.
PE consolidation in PT has accelerated. Independent practices need a clear EBITDA and valuation view to make rational strategic decisions whether to sell, partner, or stay independent.
What to look for
Reimbursement and payer contracting sessions, especially Medicare Part B and commercial rate negotiation
PTA leverage models and supervision economics under current CMS rules
Cash-pay and hybrid model sessions with real revenue and operational data
MIPS reporting optimization and the financial impact on Medicare reimbursement
Practice valuation and PE transaction trends specific to PT
Multi-location PT practice operations and the economics of geographic expansion
Financial prep checklist
Review these before you go.
Run revenue per visit and cost per visit by payer type, not blended
Map your PTA utilization ratio and the per-visit margin difference between PT and PTA
Audit visits per therapist per day and the variance across providers
Identify the payers reimbursing below your cost per visit, the accept-or-drop list
Walk through your MIPS scores and translate them into the Medicare reimbursement adjustment in dollars
Compare your operating margin against APTA Private Practice survey data
From our CFO
The PT practices that stay independent over the long term are the ones that have built a clear financial picture and use it to make hard decisions about which payers to drop, which staffing model to run, and where to invest. APTA Private Practice is the right room for those conversations. Before Colorado Springs, run the analysis: which of your payers cost you money on every visit. If any do, the operational sessions about PTA leverage and patient access will all point back to the same conclusion: stop accepting unprofitable visits.
Get a financial checkup before APTA Private Practice Annual Conference 2026
Take the 4-minute financial assessment. Know your numbers before you attend, so you can ask better questions and make better decisions.